Job Requirements
1 - 3 years of experience
Minimum Bachelor’s Degree
20-35 years old
Skills
Social Media Ads
Tiktok Ads
Google Analytics
This job post is managed by
Inovasi Karya Batam
Last active 4 days ago
Job description for Performance Marketing at Inovasi Karya Batam
About the Role:
As a Performance Marketing Specialist, you will play a pivotal role in developing and executing strategies to drive customer acquisition, engagement, and retention through various digital channels. You will have the opportunity to work in a collaborative environment, leveraging data-driven insights and creative thinking to optimize campaign performance and maximize ROI.
Responsibilities:
- Develop and implement performance marketing strategies across multiple digital channels, including but not limited to PPC, display advertising, social media advertising, email marketing, and affiliate marketing.
- Conduct thorough market research and competitor analysis to identify opportunities for growth and optimization.
- Create and manage campaigns from end to end, including campaign planning, execution, optimization, and performance analysis.
- Utilize analytics tools to track campaign performance, measure KPIs, and generate actionable insights to improve results.
- Collaborate cross-functionally with other teams such as design, content, and product to ensure alignment and effectiveness of marketing efforts.
- Stay informed about industry trends, best practices, and emerging technologies to continuously improve performance marketing strategies.
Requirements:
- Bachelor's degree in Marketing, Business Administration, or related field.
- Proven experience in performance marketing, with a strong track record of driving results and achieving KPIs.
- Proficiency in digital marketing platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads, and/or other relevant platforms.
- Excellent analytical skills and the ability to interpret data to make informed decisions and optimizations.
- Strong communication and collaboration skills, with the ability to work effectively in a team environment.
- Detail-oriented mindset with a proactive and results-driven approach.
- Experience with A/B testing, conversion rate optimization (CRO), and marketing automation tools is a plus.
Why Join Us:
Opportunity to work with a talented and passionate team in a fast-paced, dynamic environment.
Competitive salary.
Room for growth and professional development opportunities.
Be part of an innovative company driving meaningful impact in the [industry/niche] space.
If you are a motivated self-starter with a passion for performance marketing and a desire to make a difference, we want to hear from you! Apply now to join our team and help shape the future of digital marketing.
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